The State of Marketing Is Poor, But It Doesn’t Have to Be I’m hearing the same story over and over again from business owners and marketing directors. Let me know if this sounds familiar: A business needs to get more leads. It asks a marketing firm for help with what they need. Customer: “We need […]

Why You Need Marketing in Good Times and Bad Marketing Makes Sense in Any Economy I can’t decide. Are the fundamentals of our economy good or bad? Sure, the market is up, but prices are higher than ever, and it’s getting harder and harder to make a profit.  And now we have an election to […]

Get Your Comprehensive Checklist to Vetting the Right Fit Remember Those Infomercials? You know, the ones with the smarmy guy walking in front of a line of sports cars telling you how to make fast money like he did? “I made six figures in the first three months using my easy-to-follow guide!” Let’s face it. […]